many important changes are affecting marketing strategy planning. for example, point-of-purchase promotion and increased trade promotion are illustrative of changes in the area of

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13-12-2022
Business

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many important changes are affecting marketing strategy planning. for example, point-of-purchase promotion and increased trade promotion are illustrative of changes in the area of

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Mariya251 Mariya251 · Answer 1 · 2022-12-17T09:44:43+01:00

Many important changes are affecting marketing strategy planning. For example point of purchase and increased trade promotions are illustrative of changes in the area of communication technologies.

What are communication technologies?

All devices and software used to process and transmit information are referred to as communications technology, often known as information technology. These hardware and software solutions are developed, installed, and serviced by experts in the communication technology sector. People who work in this sector get knowledge about how communication technology devices are designed, produced, tested, and distributed.

Explanation:

The use of digital media, including social media and mobile marketing, is also gaining importance. new technologies, such as augmented reality, artificial intelligence, and blockchain, are also creating opportunities for marketers to reach customers in more engaging and meaningful ways. in addition, companies are increasingly focusing on customer experience management and personalization to create stronger customer relationships.

To know more about communication technologies visit here:

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