The company had minimized damage because it had Crisis management.
Crisis management is the process by which the organization deals unexpected event that can lead to harm of the organization or its stakeholders.
Why crisis management is necessary?
The value of Brand can be destroyed easily if damage control is not done immediately. Crisis management allows to have a system that is well coordinated, have good internal and external communication and is easily operable when the company is in crisis.
It has many benefits like as follows:
1) crisis management reduces tension during incident.
2) manages resources effectively.
3) it provides financial and physical security to the company
4) protection of Brand name and reputation.
To know more about crisis management, click on https://brainly.com/question/24159466
#SPJ4
