The widespread adoption of social media has changed the nature of business. Their ease of use, speed, and potential to draw huge audiences have increasingly important implications for managerial and organizational effectiveness. This activity is important because managers must keep up with the ever-changing nature and increasing potential of social media in order to be effective in their roles. The goal of this activity is to test your knowledge of the managerial and organizational applications of social media. Read the statements below. Then, select the application of social media that each statement best represents. 1. This application of social media allows organizations and managers to scout and screen potential job applicants' social media pages. It also allows job applicants to research companies prior to job interviews. (Click to select)

Social media are interactive media platforms that make it easier to share content such as ideas, information, and other kinds of expression with others in online communities and networks. There are a number of stand-alone and built-in social media services currently available, which presents issues with the definition of social media, although there are certain similar features:

Internet-based Web 2.0 applications include social media.
User-generated content, which includes written posts or comments, digital images or videos, and data from all online interactions, is what keeps social media platforms alive.
The social media company's developed and maintained website or app allows users to build service-specific accounts.
Social media links an individual's profile with those of other people or groups, which aids in the growth of online social networks.

Solution for the question :

1. Organizations and managers can use this social media tool to look for and evaluate the social media profiles of possible job candidates. Additionally, it enables job seekers to investigate firms before interviews: Employment recruiting

2. This social media application has online communication, messaging, file sharing, scheduling, and organizing facilities. It also has resources for keeping remote workers organized, on track, and focused: Employee productivity

3. This social media utilization can improve quality, boost creativity, and expedite organizational procedures when done correctly. Its main advantage is the production of several original answers to issues. Innovation in social media: Crowdsourcing

4. This use of social media strengthens customer connections, raises product/service awareness, and enables businesses to contact customers throughout the world: Sales and brand recognition

5. Following a corporate crisis, this social media use case can be utilized to repair the reputation of a firm: Corporate reputation

6. With the help of this social media tool, companies can maintain contact with their most crucial stakeholders as well as their most essential internal and external talent sources: Employer productivity

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