Answer:
True
Explanation:
The above statement that, customer relationship management helps the firm answer questions related to the customer segmentation issues of why, when and where to serve target customer is true.
Customer relationship management is a technology which manages relationship between the company and the customers.
Customer relationship management helps in the business in creating good relation with the customer so that the customer start liking the company's product and a loyalty can be develop between both the parties. It take care of customer grievances which is very important because it helps in developing good image among its customers.
Customer relationship management makes the process of sale simple and easy , create a good public image, easy integration .