One important purpose of a brand is to
1. sell advertising space.
2. minimize product line depth needed to be effective.
3. increase consumer recognition and awareness of product offerings.
4. reduce product packaging.
5. meet government regulations.

A brand is an identity of a product or service provided by a company. It is a unique identifier of the product and differentiates it from competitors. An example is the shape of CocaCola bottle and its consistent taste are unique to that company and is easily recognizable to customers. Another example is Luis Vuitton whose brand customers identify as luxury.

One important purpose of a brand is to 1. sell advertising space. 2. minimize product line depth needed to be effective. 3. increase consumer recognition and awareness of product offerings. 4. reduce product packaging. 5. meet government regulations.

Respuesta :

Otras preguntas

One important purpose of a brand is to
1. sell advertising space.
2. minimize product line depth needed to be effective.
3. increase consumer recognition and awareness of product offerings.
4. reduce product packaging.
5. meet government regulations.