Match the following terms with the following descriptions:
Value created
Willingness to pay
Willingness to sell
Employee satisfaction
Customer delight
Profit margin
The value stick
a) The minimum price at which a seller is willing to sell a good or service
b) The financial measure of profitability
c) The level of happiness or contentment among a company's workforce
d) The perceived value of a product or service by a consumer
e) A measure of the overall financial performance of a company
f) The value proposition that keeps customers loyal to a brand
g) The ratio of revenue to costs